Selling a business, for more
24th May 2021
Selling a business for a higher value exit. For many business owners selling your business is a once in a lifetime ride off into the sunset happy forever after the event, so you want to get it right, make informed decisions and maximise your chance of achieving your aspirational exit value.
Content marketing it’s more powerful than advertising
2nd October 2020
It took some time for some businesses to grasp that Social Media and content marketing is not just for kids. It's very a core channel now. All types of business in a range of sectors are focussing on structured and considered content marketing.
Free marketing, turn customers into powerful advocates.
23rd September 2020
The traditional marketing funnel is a bit dead, and it almost encourages you to treat customers in the wrong way. Customers become nearly an afterthought, a prospect that needs converting and cash extracting.
Is your brand dying?
1st September 2020
66 indicators your brand is dying. Brand Value Perception Decline. There’s is one constant in all these brand casualties. It’s what it’s missing.
Digital Clutter
30th May 2019
The digital revolution was and is awesome. But. It's going wrong, really wrong for most businesses. So what are the winning organisations doing so differently?
Strong, attractive SME branding principles
2nd April 2019
To see just how “magnetic” your company is, ask yourself the following questions . . .
Changing a bad brand perception
22nd May 2018
Changing customer perception about your product or service brand.
Talkin’ about an evolution
14th May 2018
The strongest brands are the ones that are aligned and ‘pulling’ together toward a common purpose.
Senior Designer Wanted
8th May 2018
We are looking for an agency proven brand cognitive Senior Creative.
Why the change?
3rd May 2018
So, we became the project. By treating ourselves as the client, we developed a new appreciation of the client experience – identifying the need for change, how they go about it, and the resistance that goes with it.