Is your brand dying?
66 indicators your brand is dying. Brand Value Perception Decline. There’s is one constant in all these brand casualties. It’s what it’s missing.
Digital Clutter
The digital revolution was and is awesome. But. It's going wrong, really wrong for most businesses. So what are the winning organisations doing so differently?
Strong, attractive SME branding principles
To see just how “magnetic” your company is, ask yourself the following questions . . .
Talkin’ about an evolution
The strongest brands are the ones that are aligned and ‘pulling’ together toward a common purpose.
Changing the perceptions of a bad brand
Brand perceptions are formed, hardened and fixed by experience.
Cleaning a brushes brand
Packaging Design. We have done some lovely work for Harris Brushes, who make a quality product and have done for many years.
Branding specifically for manufacturers
Branding Manufactures. Manufacturing in the UK makes up 10% GVA, 45% of exports and directly employs 2.7 million people
The rise of the terrible brand clones
There’s comfort in copying a more successful competitor, for sure. If you want success you need genuine differentation.
The slow killer business stranglers
It’s the slow strangler that can affect businesses large, medium and small in just about any sector.